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Sarah Morgan - Director

Sarah has over 20 years senior integrated marketing communications experience including working with major blue chip brands in West End advertising and communication agencies.

Having set up one of the first integrated agencies in London, Sarah is passionate about the consumer/ brand experience and the importance of a fully integrated communications strategy to ensure stand out in competitive and dynamic brandscapes.

Career highlights:

Launching BusinessFirst for Continental Airlines
BDRC Most Improved Brand for Thistle Hotels
HMA Best Brand Advertising for Corus Hotels
Best Integrated Campaign for Corus Hotels
The most profitable promotion ever recorded for Marriott International
Creating a powerful strategic alliance between Marriott International and Conde Nast Traveller.

Ian Freeman - Director

Ian has over 15 years marketing experience and is a Chartered Marketer and Full Member of The Chartered Institute of Marketing.

As a dedicated and commercially focused marketing professional, across all elements of the marketing mix he thrives on marketing project management from planning through to execution.

Career highlights:

Head of Marketing for a division of News International that specialises in CRM and integrated multi-channel direct communication
Head of Marketing at Slush Puppie
Account Director at The Chartered Institute of Marketing
Group Marketing for The Fitness Exchange Group.
Career highlights:
'LOST', a multi-channel B2B campaign, runner up in the 2007 B2B Marketing Campaign Awards. (click here to see work )
'Valentines', a B2B personalised DM and email campaign that provided a 575% Return on investment (click here to see work)
Creation and execution of the first ever integrated campaign for The Fitness Exchange Group, which increased their membership base by 10% in just one month.

Eddie Haydock – Creative Director

Eddie is an award winning senior creative with a pedigree from some of the top London Advertising Agencies including J Walter Thompson, FCB, Ammirati Puris Lintas, HDM (where he worked with Sarah Morgan for many years) and Joshua (where he was Creative Director for a number of years) - before joining add zest.

During his 25 years creative marketing experience, Eddie has worked on too many brands to mention but include the likes of Jaguar, Panasonic, Marriott Hotels, Virgin Holidays, Lloyds TSB, Kimberly-Clark, Selfridges, Asprey & Son, L'Oreal, Warner Brothers, P&O, Hoverspeed, AA Travel, London Underground, US Airtours and the RAF. With particular strength in the Travel, Leisure & Tourism sector, Eddie has a fully integrated approach to creative messaging – whatever the channel.

Creative Awards include:

International TV & Cinema Awards
Eurobest Awards
Travel Industry Association Awards
CIM TAA Awards
Campaign Magazine Campaign of the Year
Capital Radio Awards
Travel Industry Association Awards

Our Team

Our amazing team is further supported and enhanced by a number of award winning individuals.

Their creative talent ranges from art directors through to copywriters and artworkers, all with extensive experience both on and off line. We also have specialist media planners and buyers, event designers and coordinators.

Whatever your marketing requirements and brief, this means we are able to select the best ‘A' team for the task.